Privacy Statement For Cables To Go

Cables To Go has created this privacy statement to demonstrate our firm commitment to privacy. We respect your privacy, and understand the concern you, our customers, may have about how your information is used. We value your trust, and take great care in responsibly handling and protecting your data. The following discloses our information gathering and dissemination practices for this website: www.cablestogo.co.uk. By visiting this website, you accept the practices described in this Privacy Statement.

cablestogo.co.uk is operated in the UK by Lastar Limited (referred to in this Privacy Statement as "Cables To Go").

For the purpose of the Data Protection Act 1988 the data controller is Lastar Limited of Road 30 Hortonwood Industrial Estate, Telford, Shropshire TF1 7AB. Email: webmaster@cablestogo.co.uk . 

How We Gather Personal Customer Data

Cables To Go is the sole owner of the information collected on this website. We will not sell, share, or rent this information to others in any other way than that disclosed in this statement. The information that customers share enables us to provide a more valuable shopping experience through personalisation and performance monitoring. Cables To Go collects information from our users at several different points on our website.

1. Registration Page: During registration, users are required to give their contact information (including name, e-mail address, phone and fax number). This information is used to contact users about the services on our site for which they have expressed interest.
2. E-mail Newsletter: If a user would like to subscribe to our e-mail newsletter, we ask for contact information such as e-mail address and a corresponding postal code. We then reply with a confirmation e-mail to ensure that the user wishes to receive this e-mail newsletter. With the user's confirmation, then we will truly subscribe or opt-in that user. Those who choose to no longer receive this newsletter may unsubscribe by clicking here, calling Customer Services on 0800 328 2916 or e-mailing customer-service@cablestogo.co.uk
3. Other emails: For all new registrants, we send a welcome email to verify user-provided information. We may occasionally send website and service announcement update e-mails. Via e-mail or phone, we will communicate with the user to provide requested services and to cover issues relating to their account.
4. Catalogue Request: If a user would like to receive a catalogue, we ask for contact information (including name and postal address). We then will post to the address provided. Those who choose to no longer receive catalogues may opt out by calling Customer Services on 0800 328 2916 or e-mailing customer-service@cablestogo.co.uk
5. Custom Cable Quotes: We request information via the custom cable quote request form. Here a user must provide contact information (including name, address, phone and e-mail) as well as technical data required for efficient quote generation. We then use this information to contact the user for further technical information or to send a job quote.
6. Live Chat: A visiting user may have questions that can best be answered via live chat with our customer service department. The user volunteers a name and an e-mail address to engage in a conversation with a customer service representative. This conversation may be monitored for quality assurance purposes only, and by entering live chat, the user agrees to being contacted in the future regarding the subject of the conversation.
7. E-mail to Technical Support: A user may e-mail our customer service department about technical issues concerning our products or pre-sales support. The user volunteers a name, an e-mail address and technical information that may help in answering the user's questions.
8. Send Us Feedback: We are always keen to hear from our customers. A user may share comments via a form that optionally requests the user's name and e-mail address. The provided contact information is merely used to respond to the user's comments.
9. Survey: From time-to-time our site requests information from users via surveys. Participation in these surveys is completely voluntary and the user therefore has a choice whether or not to disclose this information. Information requested may include contact information (such as name and shipping address), and demographic information (such as postal code, age level). Survey information will be used for purposes of monitoring or improving the use and satisfaction of this site.
10. Refer To Friend: If a user elects to use our referral service for informing a friend about our site, we ask the user for the friend's name and e-mail address. For each request, Cables To Go will automatically send the friend a one-time e-mail inviting the friend to visit the site. Cables To Go stores this information for the sole purpose of sending this one-time e-mail, and we will only use this data for the specific reason it was provided. A user may also use a third-party referral service (such as Facebook or Bebo). Please understand that we are not responsible for the privacy practices of those third-party sites. You can find out more about how those third-party websites collect and use personal information by visiting those individual websites.
11. Testimonials: Customers may share their personal experiences with the usage of our products. These testimonials are monitored to ensure accuracy and to eliminate the use of any objectionable language. We reserve the right in our absolute discretion to display or remove any testimonial at any time. To protect the privacy of these customers while also confirming the validity of the testimonial, only an incomplete reference name with the relevant City or County name is displayed with the comments. By sharing the comments, a customer agrees that: The use of the comments, in whole or in part, is at our complete discretion; the use may be locally, nationally, or globally; this use is perpetual and may be assigned to us; the use may occur via any media, whether current or later developed; and this use occurs without compensation.

Sometimes, we obtain customer information from third-party providers to identify potential customers that we may contact via direct mail or email. We knowingly only contact people who have requested third-party marketing communications.

Other information we collect regards your interactions with our website. Examples of this data include internet protocol (IP) address that connects your computer to the internet, computer and connection information including browser type and version, browser plug-in types and versions, operating systems and the referral Uniform Resource Locator (URL) clickstream data to our website. This information is used internally in aggregate form to analyse trends, administer the site, track general user navigation patterns, and gather broad demographic information for marketing usage.

In select website areas, we may use software tools such as JavaScript to gather session information including page response times, visit times and surfing history. JavaScript is also employed to provide a faster online shopping experience. Users can choose to disable JavaScript via their individual browser settings; however doing so will prevent some areas of the website (such as the tabbing features) from working properly.

How We Use This Data

Information we collect online may be used to provide you access to certain parts of the website, to enable you to purchase products from our site, to allow us to fulfil any orders or supply any information you have requested, to collect payment from you as appropriate, to contact you regarding any financial transactions or information requests, to customise your personal online shopping experience, to analyse our performance so we can improve our service level, and to produce aggregate data (that does not include personally identifiable information) for analysis.

We collaborate with third-party service providers who perform work on our behalf, and share personal information only as necessary for the third party to provide contracted services. These providers may only use the data we provide them to do what is required to assist us. Our third-party service providers include: outside shipping companies (UPS, FedEx and Royal Mail) to deliver orders, a credit/debit card processing company (Payment Tech) to bill users for goods and services, an e-mail delivery provider to send promotional and transactional e-mails (Global Intellisystems), and various printing, mailing, and/or marketing service providers.

These companies are not allowed to use personally identifiable information except for the purpose of providing these services, and do not retain, share, store or use personally identifiable information for any secondary purposes. We will not knowingly sell or rent your personal information to anyone without your express permission with the exception that we reserve the right to disclose your personal information to third parties:

• In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.
• If Lastar Limited or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
• If we are under a duty to disclose or share your personal information in order to comply with any legal obligation, or in order to enforce or apply our terms and conditions of supply and other agreements; or to protect the rights, property, or safety of Cables To Go, our customers, or others.

For the website to properly fulfil its obligation to our customers, it may be necessary for us to supplement the information we receive with data from third-party sources. For example, to determine if a customer qualifies for one of our credit cards, we may use the customer's name and social security number to request a credit report. Once we determine a customer's credit worthiness, this document is destroyed.

How You Can Change Your Information Including Removal From Marketing Communications

You always have the choice to not disclose personal information although it may be required to fully utilise some sections of the website. You can access your online information by calling customer services on 0800 328 2916 or e-mailing customer-service@cablestogo.co.uk for this information.

To remove your name from our e-mail list, click here, click the Unsubscribe link located in any promotional e-mail, or e-mail us at webmaster@cablestogo.co.uk.

To remove your name from our marketing list and to no longer receive direct mail, click here, or email us at webmaster@cablestogo.co.uk. Please make sure you include as complete a list as possible of all past and current e-mail addresses, postal addresses and telephone numbers to help us efficiently process your request. Due to time delays in receiving your request or incorrect/incomplete information, you may still receive direct mail after your request for us to stop. If this occurs, please contact us directly.

How We Protect Your Security

This website takes every precaution to protect our users' information. When users submit sensitive information via the website, the information is protected both online and offline.

Our site has obtained a digital certificate, and has been identified as a "Secure Site" by Verisign, a leader in computer network security. When our registration/order form asks users to enter information (such as your credit/debit card number), we encrypt that data and protect the transmission of that information by using the most advanced form of Secure Sockets Layer (SSL) software: 128-bit encryption by VeriSign.

You can confirm the security of your data when you enter the secure part of a website (any part of a website which can display any personal information). For older browsers such as Internet Explorer version 6, you should see the lock icon at the bottom of the browser become locked (vs. unlocked or open when you are visiting a non-secure page). For newer browsers such as Internet Explorer version 7 or Mozilla's Firefox version 3.0, the URL address bar or the bottom right corner should show a golden lock, and the URL address should be highlighted in green. If the URL address is highlighted in red and/or shows a certificate error message in the address bar or in a pop-up window, the security for that page may be compromised. To learn more about SSL, visit http://www.verisign.com.

Finally, we also belong to BBBOnline, part of the Better Business Bureau, and will aim to promptly resolve any customer complaints in accordance with BBB procedures.

Besides using SSL encryption to protect sensitive information online, we also do everything in our power to protect user information offline. All user information is restricted in our offices. Our employees must use password-protected screensavers when they leave their desk. When they return, they must re-enter their password to regain access to user information. Furthermore, ALL employees are kept up-to-date on our security and privacy practices. Every quarter, as well as any time new policies are added, our employees are notified and/or reminded about the importance we place on privacy, and what they can do to ensure our customers' information is protected. Finally, all cablestogo.co.uk web and database servers which store personal information are located and maintained in a secure, locked location; only employees with appropriate security clearance can access this restricted area. Database access is closely monitored and protected from the outside. If you have any questions about the security of our website, you can send an email to webmaster@cablestogo.co.uk.

The data we collect from you may be transferred to, and stored at, a destination outside the European Economic Area ("EEA"). It may also be processed by staff operating outside of the EEA who work for us or one of our suppliers. Such staff may be engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services. By submitting your personal information to us, you agree to this transfer, storing or processing. We will take all steps necessary to ensure that your data is treated securely and in accordance with this Privacy Statement.

How We Protect Children

cablestogo.co.uk does not sell products for children to buy. If you are under the age of 18, only use this website with the direct supervision of a parent or guardian. We do not knowingly or intentionally collect personal information online from children under the age of 13. cablestogo.co.uk is committed to protecting the privacy of children.

What Are Cookies and How Are They Used?

A cookie is a small alphanumeric file that is transferred and then stored on the user's computer hard drive via your web browser. The data stored in the cookie will be linked to the personal information you may provide while visiting our website. The cookie enables our website to simply remember the interests of our users and to recognise a customer so that the website can customise content to enhance and personalise the online experience. You may choose to reject the cookie via your browser's settings; however, you will be limited in the functionality of some areas of the website and will not be able to register.

Once the user closes their browser, the cookie's function simply terminates. We only use cookies to track your visit on our website; once you leave cablestogo.co.uk, we do not use cookies to view your actions outside of our website. If you have any concerns about cookies on your computer, please use your browser to manually delete them once you leave our website.

This website contains links to other sites. Please be aware that we (Cables To Go) are not responsible for the privacy practices of other such sites, and that this privacy statement does not cover the usage of cookies by our third-party service providers. This privacy statement applies solely to information collected by this website. We encourage our users to be aware when they leave our website and to read the privacy statements of each and every website that collects personally identifiable information.

Notification of Changes

From time to time, we may change our privacy statement. We will maintain the most current version of our privacy statement online at www.cablestogo.co.uk/about/privacy-policy. If we decide to change our privacy statement, we will post those changes on our homepage so our users are always aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. If at any point we decide to use personally identifiable information in a manner different from that stated at the time it was collected, we will notify users via e-mail. Users will have a choice as to whether or not we use their information in this different manner. We will use information in accordance with the privacy statement under which the information was collected.

Contacting the Website

If you have any questions about this privacy statement, the practices of this website, or your dealings with this website, please contact us at:

Road 30 Hortonwood Industrial Estate, Telford, Shropshire TF1 7AB. Email: webmaster@cablestogo.co.uk

Effective Date: 1 July 2008